Rowe, Rowe, Rowe, Ya Beaut!

Gently down the stream of media interest that is also known as SVWC09, the titanic oil tanker of the world’s premier potato/maize/rice-based snacks tournament will be guided on its course by a brand new patron.

As The Queen is indelibly linked with the Commonwealth Games, and as Nelson Mandela will forever be associated with the Rugby Union World Cup…..and as Stu Francis is synonymous with Crackerjack, so will our new patron form an enduring private and public bond with the Salt & Vinegar World Cup.

Christopher Biggins was away, gardening.

Adrian Chiles told us to “eff off, I only eat cheese and onion….”

Debbie McGee, Wellard from Eastenders, and Ulrika Jonsson were all fully booked. You can see the high-class of celebrity we have been in dialogue with.


Even Russell Brand claimed to be otherwise engaged.

We were hot on the C-List trail….


Sadly they’re all bloody busy, so our new Patron will be Simon Rowe, head honcho at Norfolk radio station KLFM. He’s virtually Norfolk Royalty, hugely popular, and best of all, cheap.


Welcome Mister Rowe!